Project Type: Campaign Styling - FW25 Instalment lll
Role: Campaign Stylist
Season: Fall/Winter 2025
I led the campaign styling for Albert Clothing’s Fall/Winter2025 Instalment III, focusing on a refined presentation of the brand’s seasonal outerwear, tailoring and knitwear.
The campaign centred on soft tailoring, timeless silhouettes and a muted black and grey palette reflecting the brand’s balance between heritage craftsmanship and modern sophistication.
Albert Clothing is rooted in classic tailoring, drawing influence from 1940s British design and Italian-inspired elegance.
This instalment translated those references into a contemporary wardrobe combining structure with ease, and tradition with a modern, understated confidence.
Scope of Work
• Lead Campaign Styling
• Look Development (9 Looks)
• Garment Coordination (25+ Pieces)
• On-Set Styling Execution
• Talent Styling (Richard Biedul)
The styling direction focused on clean silhouettes, strong tailoring and minimal layering, allowing the garments to speak through proportion, texture and fit.
Each look was constructed to reflect a sense of quiet confidence balancing structure with fluidity, and formality with wearability.
Creative Direction Alignment
Campaign Execution
The campaign featured a single talent across nine looks, creating a consistent visual narrative across the collection.
Styling was designed to transition seamlessly between outerwear, tailoring and knitwear ensuring each piece felt part of a cohesive wardrobe rather than standalone outfits.
Film & Narrative Integration
Alongside still imagery, the campaign incorporated moving image and conversation-led content, exploring themes of introspection, identity and personal style.
This added depth to the campaign, positioning the collection not just as product, but as an extension of mindset and lifestyle.
Styling Approach
Alongside still imagery, the campaign incorporated moving image and conversation-led content, exploring themes of introspection, identity and personal style.
This added depth to the campaign, positioning the collection not just as product, but as an extension of mindset and lifestyle.
The project balanced heritage tailoring with contemporary styling, delivering a campaign that felt both timeless and relevant within a modern fashion context.